Who we are

Originally known as IB Inc., the business was founded in 1974. In 2017, we rebranded ourselves as Saṃsāra, symbolizing the rebirth of our company. Throughout our time in the industry, we have been one of the most popular wholesalers in the fashion jewelry business. We take pride in our artisanal craft, handmade in India. 



Each of our pieces is handmade in India, allowing us to provide authentic and unique pieces for your customers. 




Our priority is to create high-quality jewelry. We work closely with our factories to use the best materials for our products.



We are known for our trend-setting jewelry throughout the industry. Our designers' expertise has set us apart for many years. 



We have established our processes in order to provide quick turnarounds. For volume buyers, We offer factory-direct pricing, ticketing and carding, so your product is ready-to-sell when you receive it. 

Where we are

Phoenix, AZ

New Delhi, India